Fear & Loathing in Content Marketing
Photo by Shiro hatori on Unsplash
Let's face it, 2023 is gonna go by in a flash. But that flash still contains 360-odd days to: Write that book, boost your business, exorcise limited marketing myths, be seen and be heard authentically and consistently, get sh*t done.
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“What I’d prefer is to just sit back quietly until the clients find me."
And who wouldn't? But magical thinking is a lousy marketing strategy. Today’s blog offers an alternative and a timely reframe on marketing.
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“What I’d prefer is to just sit back quietly until the clients find me."
And who wouldn't? But magical thinking is a lousy marketing strategy. Today’s blog offers an alternative and a timely reframe on marketing.
Read More
Photo credit: Me and my word of the year: Creative + Courageous = Creageous
But once it was done, it was so incredibly hard to bring myself to listen to it! A million "what ifs" flooded my brain.
"What if my voice sounds ridiculous?"
"What if I say 'um' 1 million times?"
"What if I blather on and on and on and on and on..."
We get really creative when it comes to stalling, muting our voice and holding back our message.
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You are about to hit send on your monthly newsletter and you feel like you just might lose your lunch. It happens, doesn't it? That moment before you release a new ezine or click start on a Facebook live video is nerve racking. It's part of the "fear and loathing in content marketing" that most people don't talk about.
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