Not to get all Oprah on you, but the one thing I know for sure is that:
When you own your voice and put it out there,
you are making the single biggest contribution
to your marketing that you can make.
Clever taglines are nice and beautiful photos may reel someone in, but what makes them want to work with you?
You.
What is the thing that differentiates you from all the other coaches, designers, consultants, agencies?
You.
We show our audiences who we are through what we say and how we say it.
And that’s why the blog will be on hiatus for a little bit. I’ve been recalibrating the ways I can help business owners bring their work to life through words, and I realize I have work to do to bring my work to life through words.
That will be my focus over the next few weeks. This means taking the blog off the to-do list for now.
My voice and my message are my differentiators.
The same is true for you. Go out there and use them both, and if that feels daunting, reach out. Good content is a conversation, and it also starts with a conversation.